about
Yub
“Yub” is the nickname Raven’s mom gave her as a baby — and it’s now the heart of a bakery built on love, legacy, and resilience. Inspired by her mother and grandmother, Yub began baking cheesecakes in 2014 using a family recipe that had been passed down through generations, which quickly became her signature.
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What started as gifts for friends and family grew into a full-fledged business, Made By Yub, serving over 60 homemade cheesecake flavors across Southern California.
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Baking became Yub’s therapy after a chronic illness diagnosis and personal trauma altered her path. Though she once dreamed of becoming a lawyer, baking gave her a new purpose — and a way to heal, connect, and empower others.
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Today, entrepreneurship allows Yub to build a legacy rooted in love, family, and community. Her dream is to one day open a bakery that employs and supports survivors of domestic violence — using sweet treats to create safe, empowering spaces.
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Every dessert is Made with Love — By Yub.
our
Products
Made By Yub specializes in homemade desserts, with a focus on signature cheesecakes inspired by my grandmother’s cherished recipe. Featuring over 60 unique flavors — like Peach Cobbler, Classic, Carrot Cake, and Sweet Potato — our cheesecakes can also be made gluten-free, vegan, or both.
We offer pickup, delivery, and catering services for events such as weddings, graduations, and corporate gatherings. Custom touches, such as personalized labels or engagement photo keepsakes, make each order unique and memorable.
